12 Aug A Communication and Education Suite on Practical Application of WHI Study Data
Women’s Health / Live Web Site and Gaming
Social, simple, and smart: that’s the goal in designing a Web site to disseminate information on hormone therapy (HT) and keep the conversation going. Supported by an educational grant from Pfizer and curated by our educational collaborators, the site will promote interprofessional discussion, serving as both a launch pad and an archive of education on the appropriate use of HT. That content includes recordings by experts with the goal of helping clinicians recognize the benefits of HT for women with moderate-to-severe menopausal symptoms, the expected risks of HT for women of different ages and health backgrounds, and the options these women have for appropriate and effective treatment with HT. The site will include an intuitive, challenging game that teaches core content, educational case presentations that translate data into clinical practice, social media profile and hashtags that engender recognition and engagement, and an updated set of infographics presenting data geared toward settling concerns and dispelling clinician misconceptions. The overall site experience will be highly educational and broadly affecting and serve as an enduring presence in the women’s health treatment space.